Responsive Websites: Apex of Web Technology

As all we know that RWD stands for Responsive web design so today we’ll talk about it & some RWD’s benefits. RWD is an approach to web design to offer an optimal viewing, interaction, experience, navigation & easy reading with min. of resizing & scrolling across a broad range of devices like from computer monitors to cell phones. The Responsive web design has become more important because the limit of mobile traffic now increasing almost more than part of total internet traffic.As a result, Google broadcast Mobilegeddon (April 21, 2015) & started increasing the ranking of the websites that are mobile phone responsive if the exploring was done through a mobile device. This affects a lot those sites which are not mobile responsive.

The surfing of websites is growing at an excessive speed with the use of mobile devices even I also used to prefer mobile net surfing, but unfortunately most of the websites are not favorable for the mobile devices. Mobile devices are often inhibited by display size so need a different approach to display the web content on mobile screen. Responsive web design, responds to the requirements of the users & the devices they’re using. The layout change based on the size & capabilities of the device. For example, on a mobile phone, people can see content shown in a single column & a tablet may show the same content in two columns.
There is a huge amount of different screen sizes across mobile phones, game consoles, tablets, desktops & TVs. So it’s important that your site should adjust with any sort of screen size, today or in the future. RWD suggests that design & development of a site should have the technology which automatically responds to the user’s choice, action, preference & surrounding based on screen size, platform & orientation.

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How to Take Advantage Of Question And Answer Sites In Building Reputation

Reputation is a way to keep track of how many community members or administrators have contributed to your website & how reputable they are. It is a sign of how much the community trusts you. You can earn reputation by doing stuff that other competitors find useful. Completing a variety of tasks such as answering a question earns you assured amounts of reputation, while other less – appreciated ones such as spamming will carry away reputation. Attaining definite amounts of reputation lets you carry out different tasks and letting others know that you are someone who possibly knows what you are talking about.

Q & A sites are a great way to increase your link popularity. You can dynamically involve yourself in answering questions sites like Yahoo Answers to build up your business reputation. You can put your website link in the source section if required in order that people can find your site easily.

Comprehensive surveillance of Q & A sites can save you the cost of consultants & allow you to interact openly with customers to monitor & manage your company’s reputation. Taking action in response to criticism, within limits, & posting answers to online question in your industry can bring in new & repeated customers.

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How to get Traffic from Audio Sharing Websites

Audio sharing is an off page SEO link building technique for increasing website rankings in SERPs to generate more traffic. It is one of the most powerful ways to get a few high-quality back links to your site as they have a load of domain authority and trust. It is also known as audio sharing. There are numerous formats of audio for instance MP3, AAC etc. but the .MP3 format is the common among them.

Audio sharing or submission is a best way to promote your business/website to the audience. This technique is used to do aware audience about your business/website by means of audio since audio is the most striking format after video & image that audience attracts toward. This SEO technique is used to generate high quality backlinks for your site to gain high authority which will improve your website ranking in SERPs and website traffic

You can get some exposure from the search engines & from the visitors who happen to come across your web content by just creating a quality audio file & uploading it to audio sharing. Your audio should be an accurate representation of your website & business as people will find your web content and listen to it.

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Tips To Get Traffic With Document Sharing Sites

As the web has become an imperative part of our life and each one search web for everything they require help with. Thus, various businesses and sites want to benefit from it by ranking high on the primary page. Document sharing sites are an amazing approach to make backlinks for getting huge traffic to your site.

Nowadays lots of SEO experts are using a document sharing technique for generating back link or traffic on a website. In this you can share any document in PPT, PDF, word or in other format at large numbers of document sharing sites like mediafire, slideshare, 2shared, 4shared etc. You can rank exceptionally in the search engines like Google, Bing, yahoo etc. by submitting your keyword based articles to various document sharing sites

Document-sharing websites have high PR and thus they can be a good source of traffic. They can help you to get ranked high in the search engine result pages.

Generally, document-sharing sites are a good source of building quality backlinks for your website that can help your website to rank high in the search engines.

You can effectively build quality backlinks from the document-sharing site by considering these following effective tips:

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Why We Need Digital Marketing?

Digital marketing is a general term for the hard work by a company to connect with customers through electronic technology, including email, mobile marketing, social media, online customer communities, webinars and other video-based content.

Digital marketing is a part of marketing which uses digital technology to place and sell products. Promotion of the product is done, not only on the internet, but also via SNS, SEO ( Search Engine Optimization) , SMS, electronic or interactive billboards and other online ads like: banner ads. Digital marketing targets a specific segment of the customer base and is interactive.

Digital marketers examine things like what is being viewed, how often and for how long they viewed, sales conversions, what content works and what don’t work etc. While the Internet is the most closely channel concerned with digital marketing others include wireless text messaging, mobile apps, mobile instant messaging, digital television, electronic billboards, podcasts and radio channels etc.

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How To Make Money From Blogging

As we all know that everyone wants to earn money more and more. So, that he or she can enjoy their life with the help of different sources. There are many sources to earn money like if you are well educated then you can work at an organization such as schools, colleges etc.. But in these organizations you can work only for limited hours in a day and can earn limited money. Through this blog I want to share with you how we can make money online whenever we want without any time limit.

Blogging is the one of the most important way to warn money online among all the other ways. If you have excellent writing skills by using which you can entertain other and you can gave them some knowledge about different technologies, latest updates etc. then, you can earn money online from $10- $1,00,000. There are some steps by following which you can make money online.

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Content Marketing

Consumers have stopped using the traditional world of marketing. They own a DVD to ignore television advertising, often skip magazine advertising, and now they are so experienced at online surfing that they are ready to take in online information and knowledge without caring about buttons or banners

ntelligent and smart marketers understand that traditional marketing is now becoming less effective day by day and there is a need of the right and better way of marketing

What content marketing basically is?

Content marketing is the sharing and creation of relevant and valuable publishing and media content in a way to retain and acquire customers. And you can make this information available in the different formats like e-books, news, case studies, video, photos, answer articles, how to guides and white papers. This is more an ongoing process that is included into your overall marketing strategy and mostly focuses on owning media and not renting it.

Content marketing is basically an art of exchanging information with your prospects and customers without selling. So it’s like a non-interruption marketing. You are providing information rather than pitching your services or products and that’s what make your buyer more intelligent. The main motive of the content strategy is the trust that if the marketers and businesses provide valuable and useful information to buyers then they , in return, reward us with their loyalty and business.
And they do. Content marketing is now being widely used by some of the big companies in the world, including John Deer, P&G and Microsoft. Now it has become a popular marketing strategy and is also created and executed by small businesses and one person shops all over the world. Why? This is because it works.

Content is the future of Marketing

Now go back and read the definition of content marketing one more time, but remove the valuable and relevant this time. This is what the content marketing is and differs from the other informational garbage you get from the organizations trying to sell their stuff. We receive information from the companies all the time, but the thing is, it’s not very valuable or relevant. That is why content marketing is so intriguing in today’s world where millions of marketing messages are sent per person per day. However, good content not only makes your customer aware but also creates an interest to make a person behave and think differently.

Only a great content makes marketing possible

It doesn’t matter what marketing tactics you are using, you should consider content marketing an important part of your process, not a separate one. Quality content comes in different sections of marketing.

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How To Get Website Referral Traffic From Facebook

Now these days Facebook is starting to drive more traffic to digital media websites than Google. Facebook rising slowly and steadily since 2012, Facebook has wined more referral traffic market share from Google. Facebook drives one fourth of all referral traffic.

Facebook, the Inescapable leader in social referral traffic, drives nearly 25% of the web traffic, according to a report. Facebook sends more traffic than any other social networking website

Second-place is of Pinterest that shares 5.06%, near about five times less than Facebook. The above six social platforms are:

• Twitter
• StumbleUpon
• Reddit
• LinkedIn
• Google+
• YouTube

All had combined total of less than 2%. There are 3.2 billion likes and comments are daily posts on a Facebook.

Methods of getting website referral traffic from Facebook:

• Attractive Profile: Firstly, you have to make your profile very attractive, by which the visitors must visit your website after viewing your profile. Don’t make your profile blank. Always complete your profile.
• Attractive Logo and Cover: The logo on your web page should be eye-catching that will directly attract the audience to click on your logo. Choose the right colors for your logo, which attracts the users.
• Increase the Frequency of your Posting: You always have to be active in the social world. You need to post frequently on your page in order to reach to the maximum audience. This will increase your website traffic and make people more aware of your brand.
• Add like button: The number one way to get website traffic from Facebook is to put a “like” button on your website content, for the long run. You can add Facebook’s “like” button to your content by generating code through the Facebook developer site and if you use WordPress, you can choose a variety of plugins that add like buttons to your content.
  For generating code you have to type https://developers.facebook.com/docs/plugins and then add url of your landing page.
• Add Popups of Facebook Share to Your Content: If you are having a big event coming up, you can share it to drive your group and their friends to a landing page and make them aware about that event.
• You can do this strategically and very easily by sharing links.
• These are the steps for sharing link:
• Type the following link in a text document: https://www.facebook.com/sharer/sharer.php?u=
• Now enter website URL or landing page where you want to add a share button then after “?u=“
• For example: https://www.facebook.com/sharer/sharer.php?u=http://www.omexpert.com/
• This will create a news feed post (as shown below).
• Embed this URL into text or image
• Test by yourself and share it.
• Add Facebook Comment Options to your Website Content: There is also another way by which you can drive more traffic to your website by adding Facebook commenting options on webpages of your website. Similarly as “like” button, comment option is also very easy.
• If you want to add Facebook comments’ option, then just open
• https://developers.facebook.com/docs/plugins then go to the comments.
• Now choose comments plugin Configurator
• By this you can add Facebook comments options on your website.
• These are a few methods by which you can get website referral traffic from Facebook. Without any doubt, Facebook has now become the largest social media network. If your customers are using or surfing the internet then a majority of them are likely to have Facebook pages or accounts.
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Ways To Increase Website Traffic

Website popularity is the most common factor to earn something from your website and traffic is necessary for the popularity of your website. Increasing website is not as much as easier. We can say that traffic on any blog or website act as backbone of the website. At the beginning of your business you will definitely need to face these issues. To make famous your blog among the people then you need more and more traffic on your blog.

1) Website Design:
Website design is necessary factor to get more traffic on your website or blog. Your website and blog design should be responsive or you can say that mobile friendly. It is the factor which you should never ignore because most of the users are suffering internet on their mobile phones so the design of the blog or website should be mobile responsive so that users can view design and content of the website in same way as they are viewing in the laptops and PC. It will help to get the same users again on your website and also it will help to attract more new users on your website or blog.

2) Search Engine Optimization:

Search engine optimization is also one of the most common factors that you can use to get more traffic on your website or blog. SEO Process follows some crucial steps like Meta tags for your website, sitemaps, robots file etc. You need to keep your website or blog updated on search engines so that user can have url of your website or blog in search engines easily. You can also read about the onpage and offpage SEO factors from our blog that may help you increase traffic on your website or blog

3) Keep refresh your previous posts:

You need to keep all post updated including new one and old one. You need to keep all post updated including new one and old one. You can update the content of your website timely according to the user requirements. The main reason of lack in traffic may be the content of your older posts on your blog. You should change the images of your previous posts time to time that may attract the more user and the older users will get attracted to visit your website again.

4) Social Media Optimization:
SMO plays a vital role in getting traffic on your website. You can create your profile on different social media accounts. The profile must be related with the website or blog on which you want to get traffic. You can create profile on various social media website like Facebook, twitter, plurk, Google+, stumble upon and pinterest etc. After creating the profile you need to increase the followers and friends on your profile and invite them to visit your website or blog. As the people are increasing on your various profiles, traffic will be increase on your website also.

Above mentioned ways to increase the traffic are common ways to increase that should be followed by you to increase the traffic on your website or blog. You can also visit our other SMO(categories) and SE blogs that may help you understand the process of increasing website on your blog or website.

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How to Boost your SEO with Google AdWords

AdWords (Google AdWords) is an advertising service by Google for businesses that want to display ads on Google and its advertising network. Businesses can set a budget for advertising and only pay when people click the ads with the AdWords program. The ad service focused largely on keywords.
AdWords is one of the most effectual marketing platforms to drive more traffic to your landing pages. You could immediately rank for relevant keywords in the paid section of the search results in Google with a targeted campaign.
Many advertisers use Google AdWords as their major PPC network. AdWords can also be used for SEO in addition to using it for getting paid traffic to your site. You can start generating measurable results with paid traffic even if your site is newly established. Effective Google AdWords management offers remarkable value regarding SEO.
The key idea that tell you how to boost your SEO marketing efforts with Google AdWords are as follow

For Keyword Research

AdWords is most valuable for SEO to research keywords. Since Keywords are the basis of any SEO campaign. In order to find what users are searching for, you need a keyword research tool. Google AdWords Keyword Tool is light years ahead of many special (free and paid) keyword research tools. It is simple to use AdWords to research keywords as this tool will automatically generate a whole bunch of suggested keywords when you enter the URL of your site or put in some seed keywords. You can shortlist all the keywords that seem relevant and have a decent global search volume. From shortlisted keyword one can find keywords that are relatively easy to optimize and yet have a decent search volume. After finding keywords that are easier to optimize with the highest competition ratios, you can start a SEO campaign.

To Ensure That the Keyword You Have Picked Convert Well

You need to verify that the keywords you have picked really work for you i.e. they convert properly. You can pick lucrative keywords with high global search volume, low levels of competition and still end nowhere. We can save a lot of trouble due to lower bounce rates and perform better by launching an AdWords campaign.

For Getting a Better CTR with Your Existing Rankings

AdWords is one of the valuable tools for getting a better CTR (Click Thru Rate) with your existing rankings. Inadequate titles and description can get you a lot of traffic and you might rank well for a given keyword, but still be unable to monetize this traffic because of low CTR.

You can run an ad AdWords campaign to find the magical combination of a title and description for your page in order to maximize your organic search CTR and get satisfied with the conversion/performance.

For Geographic Targeting

Geotargeting is one more good use of AdWords for SEO. You can use Google Analytics to compare how different locations convert when you bid on traffic from many geographic locations. It is quite natural to have significant discrepancies among the countries in the conversions for the same keyword. Google Analytics help in finding which countries are converting best so that you can invest more effort in them.

For SEO experts and many publishers AdWords is the most valuable tool as even a moderate AdWords campaign can give you valuable insights & save you a lot of time & money to optimize for words, which don’t work for you

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How To Make $500+ Per Week On Upwork

Nowadays, alot of people are using different Freelancer websites like Upwork, Elance, Getacoder and many more to outsource their work.

And the same way, I also started the work by using one of the latest website that is Upwork.Earlier, it was known as odesk. First, I thought that it’s very simple to earn more than $5 per an hour but with experience I learned that it is not the way i was thinking. I got my first project at $2 per an hour. I have mentioned a screenshot to prove my loyalty.

lthough you are as much as capable to do work with Upwork or you may also have the ability to use these freelancer websites to start your career and you can get project in a sequence for continual flow of work to run your business in proper manner.

At the beginning, I was getting projects for only $2 but after a few weeks, with the advancement in my skills, i was able to generate $100- $200 per week. This was not enough for me to run my expenses, but these are sufficient for living a normal life.

Here I will provide you the useful and vital information about how one can start working with Upwork and how can you achieve a point where you can start earning more than $500. I ll also help you with the information to improve your technical skills.

After reading this there might be a question in your mind that Why You should go for Upwork? Or why Upwork is better for you?

1. To get work on Upwork that matches your skills you don’t need to go to a particular location. You can do work by sitting at your home.
2. The person who is posting his job on Upwork will definitely hire you after checking your skills immediately. You don’t need to worry about your time wasting on marketing and networking. You can interact with your clients through Skype and Hangout etc and you can discuss about your payments cutdown and project directly.
There is no risk at this platform. At Upwork, you can improve your skills by building various portfolios and by working on various projects to earn more and more money. You just need to keep rating and feedback of your clients in your mind so that you can maintain your profile.

Upwork is Beneficial for whom:

• Freelancers who are excited to start their career and struggling to get their first few clients.
• Freelancers who are worried for negotiations.
• Freelancers who want to work individually.
• Who are not working yet?

• Step 1) Preparation:

  Always be alert to keep your profile 100% rated and try to do all the things that Upwork is asking such as give regular tests etc.
• Getting started on Upwork is not a small deal. You need to spend your 2-5 hours in front of your device to get your profile ready for the continual flow of work in its exchange. So,that you can meet your goal at Upwork.
  To start with Upwork, the first step is to create your profile and that should be top rated and try to fill point to point information for what Upwork is demanding. Give regular test on Upwork that will enhance rating of your profile.
  Once your profile is complete you will begin to make your career with the help of your technical skills.
• How to Maintain your Profile:
  To get a particular position of your profile on Upwork you need to set particular techniques using which you can fulfill freelancer’s demands. You can use WordPress, Joomla and Drupal instead of web designing, development and SMO instead of social profile creations. Be specific towards your skills and goal.
  Become Expert at your end:
  Sometimes, you are not able to satisfy your clients because of the lack of knowledge. So, for that you need to improve yourself.For this i will highly give preference to lynda.com. Here you can find videos, comments of viewers about particular problem. You can improve yourself by surfing this website or you should go for online help to improve yourself.
  Fixing your price per hour:
  You should set your budget as per your qualifications. This is because, you will get paid depending on your skills you have. If you are highly skilled and perfect in a specific field, you can set your reasonable budget with an average of $5 to $6 per an hour. Remember that, your budget you should not be that much high that it makes your clients unaffordable.
• Clear Upwork Test:
  This is a difficult part of Upwork but it is necessary to maintain your profile top rated. It may take 20 minutes or more to give the test but if you clear it then it will give you 20 more applications which will increase the chances of getting work.
• Step 2) Getting Projects on Upwork
• After completing your profile, now you are ready to get work. In beginning you need to go for search box and make searches regarding your skills. You will get the list of posts that are relating to your skills. Among all of them you can submit your applications for the post which is most appropriate to your skills. You should go for fixed price project almost for $100-$250. You can get projects at high rates once your profile become top rated that can be possible with the help of client’s feedback about your work performance. You can submit 30 applications (per months) in 60 connects.
  1 Application=2 Connects
  After one month it will be again renew. After getting your profile top rated you can raise your rates according to your skills.
  To show your profile attractive you can attach portfolio of your work that you have done before for other clients. Make sure them that you are good communicator. You can easily describe yourself in front of them and you can easily understand their points and requirements.
  You can work on Upwork in two ways:
  Hourly Projects: When you get an hourly project then you can demand hourly rate from clients like $5 per an hour. You should commit with client to complete your job under given deadline. Means you need to complete the work within the given time frame and according to client’s requirement. To get hourly work you need to install the Upwork tracking application. This application will run as an Upwork meter. It will capture all screenshot after every 10 minutes of your work that you are doing on projects.
  Fixed Project: As the name suggest the price and working timing constraints are pre-defined between you and client with mutual agreements. You should complete the projects within the time and at given price according to client’s requirements. You will get your money after every month until the project gets completed.

• Step 3) How to apply for a project and how we can win it:

  When you are applying for a job, firstly you need to check for the competition. How many applicants had already applied for the job? If you are seeing it’s more than 30 then the chances to get project reduces, because, most of the freelancers don’t read the application of all applicants.
  Tips to write Cover Letter:
  • The cover letter should be describing your technical skills. The particular category in which you are expert.
  • It should contain the step by step process according to which you will be performing the tasks.
  • It should relate with the job description.
  • It should contain answers of the questions that are mentioned in job description by the clients.
  • In your cover letter you should write about your exceptional skills like:
  • You are good in English.
  • You are good communicator.
  • You can easily understand other’s point of view and can easily represent yourself in front of others.
  • The cover letter should contain information about your previous work that you have done before.
  • It should contain link to your portfolio.
  • Always write the word for what client is asking in job description. Because it shows that you have read the complete job description.

  • Step4) Niching your Upwork profile

    Once you have started the work on Upwork and you have reports of 4-5 projects on which you have worked in your hand. Then you can easily raise your rates, because, client will definitely select your cover letter among all other applicants. Because, According to him a person having high rates will definitely have better skills than others and you will definitely make him satisfy better than others. To raise the rate you should have top rated profile, excellent feedbacks and reviews from the clients.
    When I raised my rates, at the beginning i was getting less projects but after that i got better clients and better projects.
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Importance of Brand Promotion

In today’s fast paced world, it is more vital than ever to promote recognition of a service or product. You know that branding is the key to any company, whether they sell coffee or industrial parts or clothing. You will encourage repeat business if you are memorized as a quality provider.
Branding is an immense way to promote this recognition for the reason that people are busy & tend to adhere to familiarity. People are more likely to choose a product or brand, if they recognize a brand that they have previously used and they remember being satisfied with it.

This is especially true in the tremendous mishmash of advertising going on today. Brand identity is a very important part of a business, & it should be incorporated into many key aspects and areas.
But convincing your organization or clients that branding is essential for all components of their business to succeed can be a bit more harder than deciding exactly what colors best represent their brand mission.

It hardly matters how good your product is, sales will be hard to come by, if you lack representation & a sense of showmanship. That’s why you need a number of branded merchandise to get your name out there & bring in a few enquiries, eventually increasing sales and profits. If you don’t do this, then chances are the market will flip you over and send you crashing down at the back of the companies that are using brand promotion, so make sure you do enquire to get an inexpensive and high quality rate of standard.
A variety of promotional strategies can be used to promote & market your business depending on the goals, objectives & the priorities of your company. Your brand would not be able to gather the attention of the pre-occupied consumers without marketing promotions.

Promoting your brand will help you in many different ways. It will also help your company to introduce products easily in this ever competitive market. Some of the benefits of brand promotion are as follows:

• Branding provides a competitive advantage:
Whether you’re a for-profit or a non-profit, your organization must compete for resources, funding, talent, & audience attention. You require an organizations plan and implementation strategy – a roadmap that outlines specific actions and measures for reaching goals and out maneuvering their peers for needed resources to win your category. When done properly the organization’s brand mirrors their strategic plan, & helps promote strategic areas & initiatives that will move the organization forward. Marketing & promotional strategies go hand in hand by generating competition in the market. Brand promotion develops one to one communication with buyers using different types of social media campaign and other marketing strategies.
• Brands provide a stable asset:
As technologies change on a daily basis, products might fail, companies are bought and sold, but strong brands carry on throughout all these changes. Brands are the most sustainable asset of every organization, & when associated with the overall strategy of the organization they can function like the central organizing principle for the organization’s decision making.
• Brands provide economic value:
The value of any organizations is divided into two areas: intangible & tangible assets—brand is an intangible assets. A study of organizations showed that the overall corporate value of intangible assets increased from 17% to 80%. The magazine Business week has concluded that brands account for more than one-third of shareholder cost. A brand is the most prominent of intangible assets as brands play a key role in attracting partners, employees, & most important the audiences to an organization. Brands help cut through the mess of the marketplace, creating awareness for organizations & helping them attract & develop the mutually beneficial relationships with customers, suppliers & the public that they need to reach their goals.
• Expand Sales :
The primary Objective of Brand Promotion is to increase the sales by examining social media interaction & sales pattern. Brand Promotional activities Identify new key selling points & develop new campaigns for creating brand loyalty.
• Stability:
Brand Promotion is about making clients & buyer’s longevity and reliability. Through effective promotion deeper & narrower concepts are analyzed which grow and sustain brand equity.
• Brand Awareness:
Your brand is what the company stands for & is the recognition key for sale. Brand promotions raise customers’ awareness of a product/brand, identify and establish brand positioning & values.
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